Compass Tech has surveyed and published the market report on the out of home advertising industry (OOH) for quarter 4 of the Ho Chi Minh City. Provide overview data on the industry; useful market value to brands and Agencies; serving for the implementation plan of OOH advertising on Tet 2021. OOH...
Compass Tech strives to research and develop special measurement standards, pioneering the improvement of the outdoor advertising industry, bringing high efficiency to businesses. The effectiveness of OOH is still unknown: For a long time, measuring outdoor advertising has become a big demand an...
Factor measuring outdoor advertising: Position, message, size, direction, landscape ... are factors affecting the effectiveness of outdoor advertising. Outdoor advertising solutions provider Compass Tech shares the fundamental factors that impact outdoor advertising's effectiveness. These are als...